Authors

Book Marketing Mondays: EBooks Set Record Sales – Indie Authors Gain Power

Guest Expert: Jo-Anne Vandermeulen THE EBOOK MARKET IS EXPLODING! Even with less than 3 months left, the first 9 months into 2010 shows eBooks TRIPLING wholesale revenues. EBooks set record sales: “eBooks reached an all time record in the book industries at 9% of ALL wholesale book revenues, jumping drastically…

TGIF Book Marketing Tips: Writers Get Connected To Build a Solid Author Platform

Guest Expert: Teresa Morrow You love to write. Of course you do, you are a writer. Searching for just the right word and crafting how the words will form to produce the correct sentence to create your story for your book feeds your soul. But in our highly technological world today,…

Book Marketing Mondays: Important Communication Lessons Learned From The 2010 Midterm Elections

Guest Expert: Tony Eldridge Tomorrow is the mid-term election in the United States. Regardless who your favorite candidate is, there are some great communication lessons authors you can learn by observing what is happening. Some lessons may be worthy to emulate while others may be best to steer clear from. While…

Mid-Week Book Marketing Tips: Kindling Fires up Writers

Mid-Week Book Marketing Tips: Kindling Fires up Writers

Guest Author: Ruth Francisco I want to share my experiences with Kindle, and to let everyone know that epublishing is a viable option to waiting around for a traditional publisher. Not only have unknown writers been “discovered” on Kindle and offered traditional DTB (dead tree book) contracts, but established writers…

TGIF Book Marketing Tips: Do Your Offline and Online Book Promotion Activities Support Each Other?

Guest Expert: Phyllis Zimbler Miller Have you ever read a tweet on Twitter about an upcoming book signing in a specific city the next day and clicked through to the book author website to learn more? But once on the website you can’t find any mention of the time and…

Mid-Week Book Marketing Tips: So You’ve Written a Book. Now What? Part 2

Guest Expert: Jim Magwood So You’ve Written a Book. Now What? Part 1 Okay, we’re on our way to making this manuscript you’re writing the very best book you possibly can. Make that little phrase your mantra as you go along. Publishers literally have hundreds of manuscripts cross their desks…

Book Marketing Mondays: 10 Ways to Promote Your Book in Your Own Backyard

Guest Expert: Dana Lynn Smith Online marketing is a terrific way to promote your book to a worldwide audience, but sometimes authors overlook book marketing opportunities in their own backyard. In your local area and region, you have the opportunity to stand out as a bigger fish in a smaller…

TGIF Book Marketing Tips: Editing IS Marketing: Boning Up on First Impressions

Guest Expert: Carolyn Howard-Johnson, author of the HowToDoItFrugally series of books for writers. First impressions are important. We all are aware of that as we brush our teeth and try to unknot the rat’s nests from the back of our hair each morning. In fact, first impressions are part of…

Mid-Week Book Marketing Tips: How to Write a Popular Writing Blog

Mid-Week Book Marketing Tips: How to Write a Popular Writing Blog

Guest Expert: Lexi Revellian I’ve been blogging for over three years using Blogger. My blog is a writing one, with a 4/10 Google ranking, and I want to share with you my ideas about what makes a blog popular. You may not agree…which is fine. Every blog is different. Blogging…

Book Marketing Mondays: A Perfect Pitch – A Sure Strike-Out!

Guest Expert: Jo-Anne Vandermeulen Short, sweet with an amazing hook…and I’m not talking about a curve-ball. To create a platform that stands out from the rest and *conquer all obstacles* you must learn how to ‘pitch’. At first, creating a pitch will be awkward. Writing a page, condensing it to…

TGIF Book Marketing Tips: Ten Ways to Know if Your (Internet) Marketing is Paying Off

Guest Expert: Penny C. Sansevieri So you’re out there marketing. You’re doing all the right things (or so you think). You’re following the book marketing advice of some leaders in the industry. You’ve got a checklist and you’re methodically checking off your goals. But how do you know you’re doing…

Mid-Week Book Marketing Tips: The Secrets To Selling A Ton Of Books On Your Book Launch Day

Mid-Week Book Marketing Tips: The Secrets To Selling A Ton Of Books On Your Book Launch Day

Guest Expert: Jim Kukral I’m a first-time author. My first book, “Attention! This Book Will Make You Money” was published and released in August 2010, just over a month ago by John Wiley & Sons. So being a first-time author, I’ll admit it, I was kind of a rube when…

Book Marketing Mondays: Tools To Help You Create Videos For Your Blog/Website

Guest Expert: Tony Eldridge We live in a great time to be authors. Access to readers has never been easier and barriers to promote your book are falling all the time. But as technology increases and access to information becomes more readily available, so does the responsibility of authors to make…

TGIF Book Marketing Tips: The ABC’s of Book Marketing on the Web

Guest Expert: Teresa Morrow When you are looking for something where do you look? Most likely 2 out of 3 times, the most popular answer will be the internet. And the same things goes for the readers of books. So having a concrete book marketing plan on the web is essential…

Mid-Week Book Marketing Tips: The Care and Feeding of Your MySpace Page

Mid-Week Book Marketing Tips: The Care and Feeding of Your MySpace Page

Guest Expert: Susanna Carr Facebook dominates all social media and Twitter is growing exponentially. Authors are jumping over to these communities and ignoring their MySpace accounts. Website designers suggest a MySpace logo on your site looks antiquated. Should you delete your MySpace page? Not so fast! While activity levels are…

Book Marketing Mondays: Cheap and Free Book Marketing Strategies

Book Marketing Mondays: Cheap and Free Book Marketing Strategies

Guest Expert: Kelly Wilson The cheap and free book marketing strategies that I’ve accumulated over the last couple of years developed out of necessity. I had spent a year as a stay-at-home mom, figuring out how we could make ends meet on just my husband’s income. Soon I began consistently…

TGIF Book Marketing Tips: Four Stages of Effectively Using Social Media to Promote Your Book

Guest Expert: Phyllis Zimbler Miller It helps to have a roadmap to follow when promoting a book, whether it is your first book or your 15th. And if you want to use social media effectively to promote your book, you need to go through some foundation stages before you even…