{"id":1932,"date":"2010-07-28T12:00:39","date_gmt":"2010-07-28T06:30:39","guid":{"rendered":"https:\/\/bookbuzzr.com\/blog\/?p=1932"},"modified":"2014-12-23T16:37:59","modified_gmt":"2014-12-23T11:07:59","slug":"easily-market-using-online-tutorials-with-screencast-o-matic","status":"publish","type":"post","link":"https:\/\/bookbuzzr.com\/blog\/easily-market-using-online-tutorials-with-screencast-o-matic\/","title":{"rendered":"Mid-Week Book Marketing Tips: Easily Market Using Online Tutorials With ScreenCast-O-Matic"},"content":{"rendered":"

Guest Expert: Aggie Villanueva<\/a><\/p>\n

A blog and\/or website are an author\u2019s marketing base camp. Every promotion we launch sends followers there. It takes a lot of work and time to maintain them well, and constantly emerging site technologies create visitors who expect the glitz and interaction of whatever is the latest and greatest.<\/p>\n

And honestly we owe our followers\u00a0some<\/em> of that. They expect and enjoy the interactivity. They deserve to hear our voice, see our face. We can moan about it or apply those technologies in the easiest, most time-saving ways possible. Saving time for them through videos, and for ourselves by using the simplest technologies available.<\/p>\n

\"\"Screencast-O-Matic<\/a><\/em>, by\u00a0Big Nerd Sofware<\/em>, is the best solution I\u2019ve found for visual reports and tutorials. It\u2019s free to create any screencast up to 15 minutes. You can host it on\u00a0Screencast-O-Matic or <\/em>YouTube<\/em><\/a> or both. Export to\u00a0Flash, Quicktime, Windows Media Player, iMovie or Windows Movie Maker.<\/em><\/p>\n


\n<\/em><\/p>\n

It took me only 10 minutes of playing there and I was ready to make my first screencast with them, this tour of\u00a0Visual Arts Junction<\/a>.\u00a0(Click the video in the upper left window of the page to view it. Click twice for larger.)<\/em><\/p>\n

The audio quality was great recording with my USB headphones, butScreencast-O-Matic provides tips for even better quality. One thing I love is that you can pause as often as needed without any tell-tell noises.<\/p>\n

They use a Java applet (requires<\/em> Java 1.5<\/a>) to do the screen capture and playback so theoretically it should support all major platforms and browsers. I use Google Chrome on a 64 bit computer and it works seamlessly, but they usually test with these browsers:<\/p>\n

\u2022 Windows (XP\/Vista\/7) \/ IE 7.0+
\n\u2022 Windows (XP\/Vista\/7) \/ Firefox 3.0+
\n\u2022 MAC OS X \/ Safari 3.2+
\n\u2022 MAC OS X \/ Firefox 3.0+
\n\u2022 Ubuntu 8 (32bit) \/ Firefox 3.0+<\/p>\n

Upgrading to Pro allows you to create hour-long screencasts and edit them for only $9.00 per year, but they can\u2019t host them, you can save them to yourYouTube<\/em> account. Webcasting is available too. I am impressed with this new Cloud program. I can\u00a0show<\/em> my followers what I mean from anywhere. And this allows me to make my subscribers feel so at home.<\/p>\n

Go beyond instructional videos. Be creative in your uses of\u00a0Screencast-O-Matic<\/a>:<\/p>\n

\"\"<\/a><\/p>\n

 <\/p>\n

\u2022 free visual reports.
\n\u2022 Show visitors around your site.
\n\u2022 Tell them\u00a0how to contact you or what to do next<\/a>.
\n\u2022 Talk to them about your relationship, goals of your site, writing etc.<\/p>\n

Feel free to leave your comments or questions. I\u2019d love to hear how you put this free screencast programming to work for you.<\/p>\n

\n

\"\"<\/a>Aggie Villanueva<\/a> is\u00a0bestselling author<\/a>, author publicist, blogger and critically acclaimedphotographic artist<\/a> represented by galleries nationwide,\u00a0including Xanadu Gallery<\/a> in Scottsdale, AZ.\u00a0She was a published author atThomas Nelson<\/em> before she was 30, and founded local the\u00a0Mid-America Fellowship of Christian Writers<\/em> three\u2013day conference. Aggie founded Visual Arts Junction<\/a><\/em> blog February 2009 and by the end of the same year it was\u00a0voted #5<\/a> atPredators & Editors<\/em> in the category \u201cWriters\u2019 Resource, Information & News Source\u201d for 2009.\u00a0You may also find her marketing advice at\u00a0BookBuzzr Blog<\/a>, where she is a regular contributor. To further help authors she launched the\u00a0VAJ Buzz Club<\/em> \u2013 a club where members combine their individual marketing power to create the ultimate BUZZ. Authors clamored for the options to purchase additional promotional services \u00e1 la carte (as needed) so Aggie added\u00a0Promotion \u00e1 la Carte<\/a><\/em>. Contact Villanueva at\u00a0myaggie2@gmail.com<\/a>.
\n\"\"<\/object><\/p>\n","protected":false},"excerpt":{"rendered":"

Guest Expert: Aggie Villanueva A blog and\/or website are an author\u2019s marketing base camp. Every promotion we launch sends followers there. It takes a lot of work and time to maintain them well, and constantly emerging site technologies create visitors who expect the glitz and interaction of whatever is the latest and greatest. And honestly […]<\/p>\n","protected":false},"author":12,"featured_media":1940,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[123],"tags":[9,3,18,209,208,207,154],"class_list":["post-1932","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mid-week-book-marketing-tips","tag-authors","tag-book-marketing","tag-book-promotion","tag-online-tutorial","tag-screencast","tag-tutorial","tag-video"],"_links":{"self":[{"href":"https:\/\/bookbuzzr.com\/blog\/wp-json\/wp\/v2\/posts\/1932","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bookbuzzr.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bookbuzzr.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bookbuzzr.com\/blog\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/bookbuzzr.com\/blog\/wp-json\/wp\/v2\/comments?post=1932"}],"version-history":[{"count":0,"href":"https:\/\/bookbuzzr.com\/blog\/wp-json\/wp\/v2\/posts\/1932\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bookbuzzr.com\/blog\/wp-json\/wp\/v2\/media\/1940"}],"wp:attachment":[{"href":"https:\/\/bookbuzzr.com\/blog\/wp-json\/wp\/v2\/media?parent=1932"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bookbuzzr.com\/blog\/wp-json\/wp\/v2\/categories?post=1932"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bookbuzzr.com\/blog\/wp-json\/wp\/v2\/tags?post=1932"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}