{"id":2936,"date":"2010-10-11T12:00:54","date_gmt":"2010-10-11T06:30:54","guid":{"rendered":"https:\/\/bookbuzzr.com\/blog\/?p=2936"},"modified":"2014-12-23T16:35:05","modified_gmt":"2014-12-23T11:05:05","slug":"a-perfect-pitch-a-sure-strike-out","status":"publish","type":"post","link":"https:\/\/bookbuzzr.com\/blog\/a-perfect-pitch-a-sure-strike-out\/","title":{"rendered":"Book Marketing Mondays: A Perfect Pitch \u2013 A Sure Strike-Out!"},"content":{"rendered":"<p>Guest Expert: <a href=\"http:\/\/joconquerobstacles.com\/about-jo-anne-vandermeulen\/\" target=\"_blank\">Jo-Anne Vandermeulen<\/a><\/p>\n<p>Short, sweet with an amazing hook\u2026and I\u2019m <span style=\"text-decoration: underline;\">not<\/span> talking about a curve-ball.<\/p>\n<p>To create a platform that stands out from the rest and *conquer all obstacles* you must learn how to \u2018pitch\u2019.<\/p>\n<p>At first, creating a pitch will be awkward. Writing a page, condensing it to a paragraph, then finally to a sentence all takes cognitive thinking. Yet, you can feed off this process and soon turn it into a cheering victory! Attitude is the answer. Creating a pitch is NOT drooling work, it is a challenge\u2014a win with even more opportunities\u2014your reward worth the effort!<\/p>\n<p><strong>As a writer<\/strong>, we\u2019ve heard the term \u2018elevator pitch\u2019 as a short yet remarkable synopsis of our book in the time it would take to meet someone in an elevator on the main floor and manage to hook the audience before we reached the top.<\/p>\n<p><strong>As a marketer<\/strong>, we need to stand out from the rest and prove we are the best as the competition is fierce.<\/p>\n<p><strong>As a blogger<\/strong>, we need to create valuable content in a short article that will leave the reader in awe and have them coming back for more.<\/p>\n<p>Creating a pitch is difficult. Perhaps even more work than writing the article or even an entire book. A lot is on the line. Your audience, followers, fans and even the door to open for your next opportunity may be at stake.<\/p>\n<p>Developing or presenting a pitch may come as written content or in the form of verbal conversation. Some may be planned, but many will be unexpected \u2018moments\u2019 when chatting with a stranger, an acquaintance, or even a dear friend.<\/p>\n<p><strong><span style=\"text-decoration: underline;\">Prepare Your Pitch<\/span><\/strong><\/p>\n<p><strong>Be Ready<\/strong> \u2013 Always be aware of these prime-time opportunities. Blend your pitch into conversation when the subject becomes available. As a teacher, we call these unexpected opportunities as \u2018teachable moments\u2019.<\/p>\n<p><strong>Have Your Pitch Polished and Rehearsed<\/strong> \u2013 Often your pitch will not be planned and yet has to be polished and rehearsed. Observe your viewer. How\u2019s the eye contact? Are you keeping them interested?<\/p>\n<p><strong>Know When You\u2019ve Said Enough<\/strong> \u2013 Again, through observation, you must read their body language. Usually, you\u2019ll have less than a minute. Be ready to add your own \u2018stories\u2019 or examples to hold their interest.<\/p>\n<p>But, fear no more\u2026simply:<\/p>\n<p>1.) <strong>Begin with Action<\/strong> \u2013 Leave the \u2018fluff\u2019 or back story out.<\/p>\n<p>2.) <strong>Revise<\/strong> \u2013 Cut, cut, and cut some more. Take the time to rehearse verbally.<\/p>\n<p>3.) <strong>Think<\/strong> \u2013 Astonishing words that attract, hook and even shock the reader.<\/p>\n<p>Now here\u2019s the good news\u2026<\/p>\n<p><strong>Creating A Perfect Pitch Becomes Easier With Practice.<\/strong> Overtime and with more experience, your pitch will become automatic. No work at all! You\u2019ll receive unbelievable rewards as the new opportunities begin to take over.<\/p>\n<p>No matter if you\u2019re an author, blogger, or marketer your record for strike-outs will remain intact. To throw a perfect game and *conquer all obstacles* is to perfect your pitch.<\/p>\n<hr \/>\n<p><em><em><a href=\"https:\/\/bookbuzzr.com\/blog\/wp-content\/uploads\/2010\/05\/Jos-picture-resized-and-cropped1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-full wp-image-1503\" style=\"margin-left: 5px; margin-right: 5px;\" title=\"Jo's picture resized and cropped\" src=\"https:\/\/bookbuzzr.com\/blog\/wp-content\/uploads\/2010\/05\/Jos-picture-resized-and-cropped1.jpg\" alt=\"\" width=\"150\" height=\"175\" \/><\/a>Author Jo-Anne Vandermeulen graduated from the University of Saskatchewan with a degree in Education and an English Literature major. She taught for the Moosomin School Division for twenty years before starting her full time writing career in 2006.<\/em><\/em><\/p>\n<p>Jo-Anne produces and hosts a live weekly Blog Talk Radio (BTR) show, \u201cAuthors Articulating,\u201d where she shares marketing and promotional tips with other writers and answers questions from her extensive and ever-growing list of followers. She is an owner of Premium Promotional Services, a company that supports and markets fellow writers.<\/p>\n<p>Her first book, a women\u2019s fiction (suspense\/romance) called \u201cConquer All Obstacles\u201d was released November, 2009. Her latest book, a non-fiction resource titled \u201cPremium Promotional Tips for Writers\u201d, was released in December, 2009.<\/p>\n<p>Jo-Anne has two grown daughters and resides in Courtenay, British Columbia with her mini-dachshund, Oscar.<br \/>\n<img loading=\"lazy\" decoding=\"async\" style=\"visibility: hidden; width: 0px; height: 0px;\" src=\"http:\/\/counters.gigya.com\/wildfire\/IMP\/CXNID=2000002.0NXC\/bT*xJmx*PTEyNzMxNTgzNzc2NjcmcHQ9MTI3MzE1ODM5MjY*MSZwPTU*OTI4MiZkPSZnPTImbz*5NjE2YzY2ZDkxNmE*ZWVjOWMy\/NDk5ZTY*NGJhYmUyMCZvZj*w.gif\" alt=\"\" width=\"0\" height=\"0\" border=\"0\" \/><object id=\"bookwidget\" width=\"328\" height=\"220\" classid=\"clsid:d27cdb6e-ae6d-11cf-96b8-444553540000\" codebase=\"http:\/\/download.macromedia.com\/pub\/shockwave\/cabs\/flash\/swflash.cab#version=6,0,40,0\"><param name=\"name\" value=\"bookwidget\" \/><param name=\"book\" value=\"http:\/\/www.freado.com\/bookwidget.swf\" \/><param name=\"flashVars\" value=\"&quot;document_Id=5408_2780_1\" \/><param name=\"allowScriptAccess\" value=\"always\" \/><param name=\"allowFullScreen\" value=\"true\" \/><param name=\"allownetworking\" value=\"all\" \/><param name=\"src\" value=\"http:\/\/www.freado.com\/bookwidget.swf\" \/><param name=\"flashvars\" value=\"document_Id=5408_2780_1\" \/><param name=\"allowfullscreen\" value=\"true\" \/><embed id=\"bookwidget\" type=\"application\/x-shockwave-flash\" width=\"328\" height=\"220\" src=\"http:\/\/www.freado.com\/bookwidget.swf\" allownetworking=\"all\" allowfullscreen=\"allowfullscreen\" allowscriptaccess=\"always\" flashvars=\"document_Id=5408_2780_1\" book=\"http:\/\/www.freado.com\/bookwidget.swf\" name=\"bookwidget\" \/><\/object><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Guest Expert: Jo-Anne Vandermeulen Short, sweet with an amazing hook\u2026and I\u2019m not talking about a curve-ball. To create a platform that stands out from the rest and *conquer all obstacles* you must learn how to \u2018pitch\u2019. At first, creating a pitch will be awkward. Writing a page, condensing it to a paragraph, then finally to [&hellip;]<\/p>\n","protected":false},"author":12,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,173,720],"tags":[310,9,3,308,18,309],"class_list":["post-2936","post","type-post","status-publish","format-standard","hentry","category-book-marketing","category-book-marketing-mondays","category-guest-posts","tag-author-platform","tag-authors","tag-book-marketing","tag-book-pitch","tag-book-promotion","tag-pitch"],"_links":{"self":[{"href":"https:\/\/bookbuzzr.com\/blog\/wp-json\/wp\/v2\/posts\/2936","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bookbuzzr.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bookbuzzr.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bookbuzzr.com\/blog\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/bookbuzzr.com\/blog\/wp-json\/wp\/v2\/comments?post=2936"}],"version-history":[{"count":0,"href":"https:\/\/bookbuzzr.com\/blog\/wp-json\/wp\/v2\/posts\/2936\/revisions"}],"wp:attachment":[{"href":"https:\/\/bookbuzzr.com\/blog\/wp-json\/wp\/v2\/media?parent=2936"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bookbuzzr.com\/blog\/wp-json\/wp\/v2\/categories?post=2936"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bookbuzzr.com\/blog\/wp-json\/wp\/v2\/tags?post=2936"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}