{"id":3760,"date":"2011-02-25T12:00:45","date_gmt":"2011-02-25T06:30:45","guid":{"rendered":"https:\/\/bookbuzzr.com\/blog\/?p=3760"},"modified":"2014-12-23T16:27:21","modified_gmt":"2014-12-23T10:57:21","slug":"promote-a-book-with-twitter-top-ten-strategies-for-authors","status":"publish","type":"post","link":"https:\/\/bookbuzzr.com\/blog\/promote-a-book-with-twitter-top-ten-strategies-for-authors\/","title":{"rendered":"Promote a Book with Twitter: Top Ten Strategies for Authors"},"content":{"rendered":"<p>Expert: <a href=\"http:\/\/bookmarketingmaven.typepad.com\/savvy_book_marketer\/\" target=\"_blank\">Dana Lynn Smith <\/a><\/p>\n<p>Twitter is a great way to promote a book while you build your networks and expert reputation. Here are ten ways authors can harness the power of Twitter to promote a book:<\/p>\n<p><strong>1.<\/strong> Help others by sharing information, while you gain a reputation as an expert. You can post links to helpful articles, recommend resources, offer tips and discuss other books that you enjoy.<\/p>\n<p><strong>2. <\/strong>Meet potential customers and stay in touch with existing customers. Promote your Twitter URL everywhere you&#8217;re listed online, and include keywords in your tweets to attract followers who are interested in your topic or genre.<\/p>\n<p><strong>3. <\/strong>Stay on top of news and trends in your field and get ideas for your articles and blog by reading the tweets of the people you follow.<\/p>\n<p><strong>4. <\/strong>Promote live and virtual events such as book signings, podcasts, virtual book tours, teleseminars, and book launches.<\/p>\n<p><strong>5. <\/strong>Gain visibility and new followers by hosting a Twitter contest where you give away a prize to a randomly chosen winner. See this post for tips on <a href=\"http:\/\/bookmarketingmaven.typepad.com\/book_marketing_maven\/2009\/06\/build-buzz-with-a-twitter-contest.html\" target=\"_blank\">creating a Twitter contest<\/a>.<\/p>\n<p><strong>6. <\/strong>Ask for help and get instant responses. When you request product recommendations, referrals to experts, or help with a technical issue, it&#8217;s amazing how helpful folks are. You can also ask for feedback on your book title, cover design or website.<\/p>\n<p><strong>7. <\/strong>Spread good will by helping your peers. Introduce other people in your field or genre, or recommend other related books or products. Re-tweet interesting posts from people that you follow.<\/p>\n<p><strong>8.<\/strong> Promote a book or other products and services. The key is to be subtle and make promotional tweets a small percentage of your overall communications, so people feel like they gain value from following you, not just a stream of sales pitches. Keep promotional and self-serving tweets to 10% to 20% of your total posts.<\/p>\n<p><strong>9. <\/strong>Meet other authors, experts, publishers, marketers, and vendors. Twitter is ideal for networking and it&#8217;s a great place to learn more about the publishing industry and meet partners who can help you promote a book.<\/p>\n<p><strong>10. <\/strong>Keep in touch when you&#8217;re on the road. There are a number of applications that facilitate twittering from mobile devices.<\/p>\n<p>Have fun! It&#8217;s fascinating to meet people from all over the world, gain a glimpse into their lives, and develop a cyber-relationship while you promote a book.<\/p>\n<hr \/>\n<p><em><a href=\"https:\/\/bookbuzzr.com\/blog\/wp-content\/uploads\/2010\/05\/DanaSmith148x148.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-full wp-image-1527\" style=\"margin-left: 5px; margin-right: 5px;\" title=\"DanaSmith148x148\" src=\"https:\/\/bookbuzzr.com\/blog\/wp-content\/uploads\/2010\/05\/DanaSmith148x148.jpg\" alt=\"\" width=\"148\" height=\"148\" srcset=\"https:\/\/bookbuzzr.com\/blog\/wp-content\/uploads\/2010\/05\/DanaSmith148x148.jpg 148w, https:\/\/bookbuzzr.com\/blog\/wp-content\/uploads\/2010\/05\/DanaSmith148x148-65x65.jpg 65w, https:\/\/bookbuzzr.com\/blog\/wp-content\/uploads\/2010\/05\/DanaSmith148x148-100x100.jpg 100w\" sizes=\"auto, (max-width: 148px) 100vw, 148px\" \/><\/a>Dana Lynn Smith is a book marketing coach and author of several book marketing guides, including <a href=\"http:\/\/bookmarketingmaven.typepad.com\/savvy_book_marketer\/twitter.html\" target=\"_blank\">Twitter Guide for Authors<\/a>. For more tips, visit her <a href=\"http:\/\/www.thesavvybookmarketer.com\/\" target=\"_blank\">book marketing blog<\/a> and get a copy of the Top Book Marketing Tips ebook when you sign up for her free <a href=\"http:\/\/www.bookmarketingnewsletter.com\/\" target=\"_blank\">book marketing newsletter<\/a>. Follow Dana <a href=\"http:\/\/twitter.com\/BookMarketer\" target=\"_blank\">@BookMarketer<\/a> on Twitter.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Expert: Dana Lynn Smith Twitter is a great way to promote a book while you build your networks and expert reputation. Here are ten ways authors can harness the power of Twitter to promote a book: 1. Help others by sharing information, while you gain a reputation as an expert. You can post links to [&hellip;]<\/p>\n","protected":false},"author":12,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[353,3,718],"tags":[9,3,397,398,396,58],"class_list":["post-3760","post","type-post","status-publish","format-standard","hentry","category-bbmtc","category-book-marketing","category-how-to-guides","tag-authors","tag-book-marketing","tag-book-marketing-on-twitter","tag-book-promotion-on-twitter","tag-promote-a-book","tag-twitter"],"_links":{"self":[{"href":"https:\/\/bookbuzzr.com\/blog\/wp-json\/wp\/v2\/posts\/3760","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bookbuzzr.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bookbuzzr.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bookbuzzr.com\/blog\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/bookbuzzr.com\/blog\/wp-json\/wp\/v2\/comments?post=3760"}],"version-history":[{"count":0,"href":"https:\/\/bookbuzzr.com\/blog\/wp-json\/wp\/v2\/posts\/3760\/revisions"}],"wp:attachment":[{"href":"https:\/\/bookbuzzr.com\/blog\/wp-json\/wp\/v2\/media?parent=3760"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bookbuzzr.com\/blog\/wp-json\/wp\/v2\/categories?post=3760"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bookbuzzr.com\/blog\/wp-json\/wp\/v2\/tags?post=3760"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}