This book is a definitive guide for those seeking to facilitate and grow online communities and develop social media strategies for themselves or their organizations. It is a playbook on exactly what it takes to be successful, with insights from community experts and practitioners.
After reading
this book, you will have the knowledge needed to drive user engagement
and bring people together online regardless of the age of your
community or stage of its development. Can you afford not to read this
book?
From the Back Cover
Angela Connor
is the Managing Editor of User-Generated Content at WRAL.com and has
help grow the firm's community to more than 11,000 members in 18
months. She is a multimedia journalist who has worked in broadcast,
print and online news at television stations and newspapers.
"Angela's
book is just as important for personal brands as it is for companies.
In this new world of work, everybody must understand how to facilitate
and grow a community, in order to achieve maximum success. Angela's
book will guide you to community manager nirvana!"
Dan Schawbel, Author or 'Me 2.0'
"Angela
begins the pioneering task of setting the rules for online communities
in this must-read book. Her sass, wit and sheer knowledge of this
unknown frontier are great guides for anyone wanting to enter the
online community space."
Maren Hogan, Principal, Red Branch Media
"Angela
lays out some great points on community engagement with real life
examples that give readers the how-to when implementing these
strategies within their own business. Not to mention, it's all written
in a simple to read manner."
Sonny Gill, Social Media Strategist, SonnyGill.com