About
Jeffrey S. Davis is Founder and Chairman of Mage LLC, a leading management consulting firm that has worked with over 700 entrepreneurial companies and leaders. A nationally and internationally sought-after speaker, Davis is regularly called upon by the media as a resource on managing the strategic challenges faced by organizations trying to succeed in today’s shifting economy. He is an adjunct lecturer on Entrepreneurship at Olin Graduate School of Business at Babson College, co-hosts the daily business radio show Mind Your Own Business, and has also served as a columnist for the Boston Business Journal. Because of his experience and track record positioning organizations for rapid growth, strategic change, market leadership and financial success he sits on the boards of several private and non-profit organizations. Davis did his undergraduate work at Concordia University in Montreal and pursued graduate studies at the University of Ottawa.
Learning to Breathe Fire: The Rise of CrossFit and the Primal Future of Fitness
Description
<p><b>The absorbing, definitive account of CrossFit's origins, its explosive grassroots growth, and its emergence as a global phenomenon.</b><br /> <br />One of the most illuminating books ever on a sports subculture, <i>Learning to Breathe Fire </i>combines vivid sports writing with a thoughtful meditation on what it means to be human. In the book, veteran journalist J.C. Herz explains the science of maximum effort, why the modern gym fails an obese society, and the psychic rewards of ending up on the floor feeling as though you're about to die. <br /> <br />The story traces CrossFit’s rise, from a single underground gym in Santa Cruz to its adoption as the workout of choice for elite special forces, firefighters and cops, to its popularity as the go-to fitness routine for regular Joes and Janes. Especially riveting is Herz’s description of The CrossFit Games, which begin as an informal throw-down on a California ranch and evolve into a televised global proving ground for the fittest men and women on Earth, as well as hundreds of thousands of lesser mortals. <br /> <br />In her portrayal of the sport's star athletes, its passionate coaches and its “chief armorer,” Rogue Fitness, Herz powerfully evokes the uniqueness of a fitness culture that cultivates primal fierceness in average people. And in the shared ordeal of an all-consuming workout, she unearths the ritual intensity that's been with us since humans invented sports, showing us how, on a deep level, we're all tribal hunters and first responders, waiting for the signal to go all-out. </p>
Story Behind The Book
The 24-Hour Turnaround
Table of Contents
Ch 1 - Introduction to the 24-Hour Principles
Ch 2: When You Are Driven to Be the Best: Jerry Hyman
Ch 3: Turning Adversity into Competitive Advantage: Karen Bressler
Ch 4: From Humble Beginnings too a Market Leader: Richard Cohen
Ch 5: Driven by Diligence, Loyalty and Rewarding Excellence: Ken Ferry
Ch 6: From Star Struck to Entrepreneurial Star: Joel Rabinowitz
Ch 7: Using A Higher Purpose To Create Greatness: Russell Robinson
Ch 8: Road to Success in 24 Hours
