Story Behind The Book
If you expect to sell anything in Today's competitive market, you better research your words carefully in your sales pitch. Otherwise, your competition will most likely gain your customers and there goes your business!
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Reviews
<p><span style="color:rgb(51,51,51);font-family:Arial, 'Helvetica Neue', Helvetica, sans-serif;font-size:14.285714149475098px;line-height:20px;background-color:rgb(255,255,255);">1) The author gets right to the point. I love the samples and examples throughout the book. I loved reading about the author's experience. I appreciated the recommended key words and power phrases. Thank you for this book.</span></p> <p><span style="color:rgb(51,51,51);font-family:Arial, 'Helvetica Neue', Helvetica, sans-serif;font-size:14.285714149475098px;line-height:20px;background-color:rgb(255,255,255);">2) I do a lot of publicity and promotional work in a world where people flooded with ads do not have time to read. Thus every promotion material needs to be written with several stipulations such as 1. Use minimum words 2. Make each word count 3. Make each word either catch their attention or motivate them.</span><br style="color:rgb(51,51,51);font-family:Arial, 'Helvetica Neue', Helvetica, sans-serif;font-size:14.285714149475098px;line-height:20px;background-color:rgb(255,255,255);" /><br style="color:rgb(51,51,51);font-family:Arial, 'Helvetica Neue', Helvetica, sans-serif;font-size:14.285714149475098px;line-height:20px;background-color:rgb(255,255,255);" /><span style="color:rgb(51,51,51);font-family:Arial, 'Helvetica Neue', Helvetica, sans-serif;font-size:14.285714149475098px;line-height:20px;background-color:rgb(255,255,255);">Much investigation has gone into what words count and what words motivate people, but very few people know these words. Had they known, their ad/promotion would have been more effective. I plan to carry this book with me on kindle everywhere that I go.</span><br style="color:rgb(51,51,51);font-family:Arial, 'Helvetica Neue', Helvetica, sans-serif;font-size:14.285714149475098px;line-height:20px;background-color:rgb(255,255,255);" /><br style="color:rgb(51,51,51);font-family:Arial, 'Helvetica Neue', Helvetica, sans-serif;font-size:14.285714149475098px;line-height:20px;background-color:rgb(255,255,255);" /><span style="color:rgb(51,51,51);font-family:Arial, 'Helvetica Neue', Helvetica, sans-serif;font-size:14.285714149475098px;line-height:20px;background-color:rgb(255,255,255);">Observations:</span><br style="color:rgb(51,51,51);font-family:Arial, 'Helvetica Neue', Helvetica, sans-serif;font-size:14.285714149475098px;line-height:20px;background-color:rgb(255,255,255);" /><span style="color:rgb(51,51,51);font-family:Arial, 'Helvetica Neue', Helvetica, sans-serif;font-size:14.285714149475098px;line-height:20px;background-color:rgb(255,255,255);">*** List of words and phrases that motivate people</span><br style="color:rgb(51,51,51);font-family:Arial, 'Helvetica Neue', Helvetica, sans-serif;font-size:14.285714149475098px;line-height:20px;background-color:rgb(255,255,255);" /><span style="color:rgb(51,51,51);font-family:Arial, 'Helvetica Neue', Helvetica, sans-serif;font-size:14.285714149475098px;line-height:20px;background-color:rgb(255,255,255);">*** List of words not to be used</span><br style="color:rgb(51,51,51);font-family:Arial, 'Helvetica Neue', Helvetica, sans-serif;font-size:14.285714149475098px;line-height:20px;background-color:rgb(255,255,255);" /><br style="color:rgb(51,51,51);font-family:Arial, 'Helvetica Neue', Helvetica, sans-serif;font-size:14.285714149475098px;line-height:20px;background-color:rgb(255,255,255);" /><span style="color:rgb(51,51,51);font-family:Arial, 'Helvetica Neue', Helvetica, sans-serif;font-size:14.285714149475098px;line-height:20px;background-color:rgb(255,255,255);">Recommendation:</span><br style="color:rgb(51,51,51);font-family:Arial, 'Helvetica Neue', Helvetica, sans-serif;font-size:14.285714149475098px;line-height:20px;background-color:rgb(255,255,255);" /><span style="color:rgb(51,51,51);font-family:Arial, 'Helvetica Neue', Helvetica, sans-serif;font-size:14.285714149475098px;line-height:20px;background-color:rgb(255,255,255);">*** Concise, but extremely useful book</span></p>