Story Behind The Book
This book is for anyone who knows which direction he or she wants his or her career to take but is not sure how to get there. I have no college degree, nor was I trained in television, how to be a radio show host, CEO, or to serve on a Board of Directors, yet I have and continue to function in several of those roles. The purpose of this book, as with each in my "PRO Series," is to help you succeed no matter your career choice. I wrote the books I wish I had at the start of my intentionally focusing on my future. After I wrote my first screenplay, I attended a screenwriter's conference. It was then that I first grasped the concept of "pitching." Although I had never done it before, I was told that my pitches were the best of the day. When I later went to work for MTV, I pitched on a regular basis and learned that sometimes closing the deal was only a portion of a successful pitch. We pitch ourselves every day of our lives, and that moment is where the lasting first impression is made. This book contains exercises that will force you to question and your intentions and determine if you are ready to pursue "pitching" or not and provides insight, among other things into two key areas that I struggled with the most: networking and following up. No matter what it looks like to you, every single person who has achieved some level of success has encountered opposition, delay and moments of insecurity. I wrote this book at a time when I was experiencing many of those things. However, what kept me grounded and focused, was my ability to present myself in a convincing and credible manner each time I landed an interview and the ability to identify and build relationships with people who held keys to the doors I wanted to enter.