Our 18th May webinar on How to Make your Author Blog Work for You was interesting and packed with great info. Our panel consisted of Laurel Marshfield (professional writer, ghostwriter, and developmental editor at Blue Horizon Communications), Teresa Morrow (owner Key Book Promotions, keybookpromotions.com) and Joel Friedlander (proprietor of Marin Bookworks, TheBookDesigner.com blog). We faced […]
Ten Reasons Why You Should be Blogging
Guest Expert: Penny C. Sansevieri With all the Tweeting, Facebook Liking, and LinkedIn connecting going on, it’s easy to forget about blogging and finding the time to do so. Blogging, however, can be extremely useful for more reasons than just populating your website with content (although that’s important too). Let’s look at some reasons why […]
Author Blogging and Reader Engagement
Guest Expert: Joel Friedlander The instructions to authors have been repeated up and down the publishing line over and over: blog, blog, blog. Last year, Simon & Schuster instructed all their authors to start blogging. Every author I’ve spoken to in the last year has told me they are either trying to get a blog […]