The Push and Pull of Marketing: Why Inbound Marketing Makes Sense Guest Expert: Penny C. Sansevieri If you’ve been promoting online for any length of time, you know that, when used correctly, social media can be a really effective way to promote your book. The term “inbound marketing” is actually referring to the pull-marketing that […]
Mid-Week Book Marketing Tips: Never Give Up, and Always Get Your Name Out
Publicity Tips for Authors By Pam Lontos So you have finished your masterpiece, you’ve found your press; you’ve lined up a distributor, and then what? Where do you start? How do you differentiate yourself and your book from all of the others available via online booksellers or on bookstore shelves? How do you get the […]
Mid-Week Book Marketing Tips: How To Be A Multi-Media Author and Stand Out From The Crowd
Guest Expert: Joanna Penn As authors and writers we focus on text based marketing because that is what we are good at and comfortable with. However, all other authors focus on the same thing and if you want to stand out from the crowd in marketing your book, then you could consider multi-media options. Here […]