CoverMatcher is a simple game of matching book covers and has found a loyal following among book reviewers and bloggers. To date, the game has been played 835,201 times by avid readers. I absolutely love playing CoverMatcher on Freado! It’s a great way to unwind after a stressful day, and unlike most games it has […]
Mavens, Reviewers, Readers and Buyers
When we started Freado 3 years ago, we saw the book market as one single, homogeneous mass of people. Of course, we did use the industry standard way of dividing our audience by book genre and even via demographics. And this has worked reasonably well with hundreds of thousands of visitors to Freado and […]
Book Marketing Mondays: Recognize Your Clients/Readers To Show Appreciation
Guest Expert: Tony Eldridge Marketing, especially book marketing, takes place on two fronts. First, the front that helps us find new readers. Second, the front that helps us keep the readers we already have. Why is it important to keep our current readers? Because they help us spread the word about our book; they buy more […]