BookBuzzr Author Interviews, Book-Marketing and Promotion Tips and More!
Guest Expert: Penny C. Sansevieri Twitter is a great way to meet people, develop relationships, and promote yourself and your book or business. But it’s important to avoid being seen as someone who just self promote. Most of your tweets should be about helping others, but you also need to inject some personality, to put […]
<< Back Twitter is a phenomenon. Starting out no one believed it could be this big, or this useful. Today twitter can be used from gathering latest news to keeping in touch with friends. It has saved lives and brought help where needed. At first sight what looks like chaos has a pattern to the […]
<< Back Facebook is the second most popular website in the U.S. (after Google), accounting for about 10 percent of all online usage. Networking on Facebook is a great way to meet and develop relationships with customers as well as other authors, experts, and key influencers in your field or genre, but it can be […]
Guest Expert: Penny C. Sansevieri We hear it all the time: “Do you have a blog?” and maybe you do, or maybe you’ve thought of it and haven’t been ready to take the plunge. The biggest complaint I hear is that it takes too much time and authors don’t know what to write about. But […]
A few days ago, we learned that the BookBuzzr blog had made it to Joel Friedman’s list of 52 Great Blogs for Self-Publishers. Thank you Joel! It is this kind of recognition that inspires us to write out well-researched, actionable articles devoted to helping authors market their book using new technologies. We’re also deeply appreciative […]
Guest Expert: Penny C. Sansevieri So you’re out there marketing. You’re doing all the right things (or so you think). You’re following the book marketing advice of some leaders in the industry. You’ve got a checklist and you’re methodically checking off your goals. But how do you know you’re doing everything right? The fact is, […]
Guest Expert: Penny C. Sansevieri So you have a website, congratulations! Now let’s make sure it’s doing what it is supposed to be doing for you. Read: selling your book or product. While websites will differ in color, layout, and target audience, there are a few things that need to remain consistent. Let’s take a […]
Guest Expert: Penny C. Sansevieri “I had a fortune cookie the other day and it said: ‘Outlook not so good’. I said: ‘Sure, but Microsoft ships it anyway’.” Author Unknown These days, you can’t go into a coffee shop, bookstore, or turn on your television without hearing about social networks like Facebook, and Squidoo. These […]
Guest Expert: Penny C. Sansevieri For many of us, Twitter is a good news/bad news social networking site. The good news is it’s super popular and it seems like everyone is using it. The bad news is that for the newbie Twitter person (and even if you’ve been on this site for a while) it […]
Guest Expert: Penny C. Sansevieri If you’ve ever been impressed by the number of followers someone has on Twitter, I have a newsflash for you: it doesn’t matter. The thing is, you can buy followers (no, I’m not kidding) sort of like buying mailing lists. How effective is buying followers? Well, let me ask you: […]
Crafting a Message Your Audience will care About Guest Expert: Penny C. Sansevieri So at this point, you probably all know that Internet/inbound marketing is not only the wave of the future, but the best way to sell yourself, your book, your product, or your service. So maybe you’re on Twitter, Facebook, you might even […]
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