The Seven Book Marketing Mistakes That Authors Make (Part 3 of 8 ) The other day I was at a party when I met a serene looking man. I asked him what he did and he immediately replied that he was the author of a yoga book. His second sentence (even before he found out […]
Book Marketing Mistake Number 1 – No Tag Line for Book or Author
The Seven Book Marketing Mistakes That Authors Make (Part 2 of 8 ) Executives at Hollywood’s big movie studios typically get hundreds of movie ideas pitched to them. A couple of people wanted to get the attention of one of these studio executives. So they pitched their story as “Jaws in Space.” The movie – […]
The Seven Book Marketing Mistakes That Authors Make
The Seven Book Marketing Mistakes That Authors Make (Part 1 of 8 ) With over 400 books being published everyday, authors have a particularly big challenge when it comes to promoting a book online. As author Gayle Kelley states “The publisher’s job is to get the word out about my book…which they are doing at […]