Guest Expert: Joanna Penn Podcasting is a brilliant way to reach people with your brand, whether it’s through interviewing experts in your niche or podcasting your novel. Multi-media posts also enable people to get to know you in a more personal way. People need to know, like and trust you in order to buy your […]
How to Market Your Book with Free Giveaways
Guest: Dan Petrovic Marketing a book means being creative. After all, there are new book releases coming out every other day. Staying ahead of the competition means thinking about how you can make a title and its author memorable. This is where giveaways really come in handy. People like to receive free things. The […]
Interview with Joel Friedlander author of A Self-Publisher’s Companion: Expert Advice For Authors Who Want To Publish
It is our great pleasure today to feature an interview with Joel Friedlander who has over 30 years of experience in the publishing business. Joel operates a popular blog that offers advice on navigating through the brave new world of ebooks, indie publishing, book marketing and book designing. Joel is the author of The Self-Publisher’s […]
The BookBuzzr Gold Rush Begins
Update: Congratulations to our BookBuzzr Grand Prize Winner – Amanda Taylor (@a_k_taylor) on winning a basket of book marketing goodies worth over $2000 from experts across the publishing industry. A special thank you to all who participated and made the contest such fun. We enjoyed running this contest for all you authors out there and […]
Promote Your Books with Video
Expert: Dana Lynn Smith Did you know that YouTube is the third most popular website in the U.S. (behind Google and Facebook) and the second most popular globally? Uploading a book promotion video to your website and to video sharing sites such as YouTube is a great way to capitalize on the huge popularity of […]
Homemade Book Videos and Tutorials
Guest Expert: Aggie Villanueva When it comes to my main book trailers, I like to hire them done professionally if possible because I have absolutely no talent in this vital area. The book trailer is usually your very first public viewing, but today’s readers expect much more after that trailer hooks them; they expect to […]
Book Trailers Are More Important Than Ever
Guest Expert: Phyllis Zimbler Miller Book trailers, similar to movie trailers, are an opportunity to showcase in pictures and sound what a book is about. In other words, a book trailer is a video that can be watched online. Now more than ever these book trailers are important because video has become so popular on […]
Q&A: How to Make your Author Blog Work for You
Our 18th May webinar on How to Make your Author Blog Work for You was interesting and packed with great info. Our panel consisted of Laurel Marshfield (professional writer, ghostwriter, and developmental editor at Blue Horizon Communications), Teresa Morrow (owner Key Book Promotions, keybookpromotions.com) and Joel Friedlander (proprietor of Marin Bookworks, TheBookDesigner.com blog). We faced […]
Determine Your Goals to Help Promote your Book
Guest Expert: Teresa Morrow Your goal is to sell your book, right? However understanding the goals for your book will also be instrumental in your long term promotion efforts. Determining your goals will give you the measurement of where your best efforts will be beneficial. Is your book going to be a connections tool, business supplement […]
How to effectively publish and promote your books to iPad and iPhone owners
Guest Author: Piotr Kowalczyk Users of devices with Apple’s iOS mobile operating system (iPad, iPhone or iPod Touch) are a very attractive group of potential readers. There are two major reasons: 1. iOS is a very versatile system, allowing the author to distribute books via different sets of tools and channels. 2. iOS users are […]
3 Ways to Market Your Book to iPhone Users
There are millions of iPhones in use all over the world. iPhone users are usually quite enthusiastic about their devices. They surf the web, check email, play games and of course buy and read books on their devices. Now as book-marketers, if you can figure out a way to engage with this audience, you stand […]