When Will the eBook Expressway Explode Sales for Nonfiction – as It Has for Fiction?

Guest Expert: Laurel Marshfield eBook Writer In the mid-1960s, the Beatles recorded “Paperback Writer,” a song that could be said to mirror the controlled frenzy currently surrounding eBooks. Why so? With its good-natured satire, the song lends a soundtrack to the hopes that many authors have for this new publishing medium. And if the Beatles […]

Conducting a Virtual Book Tour for Your eBook: The Secret for Getting your eBook Seen by Thousands of New Readers!

Guest Expert: D’vorah Lansky, M.Ed. and Author of Book Marketing Made Easy: Simple Strategies for Selling Your Nonfiction Book Online. You may be familiar with the concept of a traditional book tour. This is where the author travels from city to city, or state to state, signing books and doing book talks. This can be […]

Amazon Still Deleting Books and Reviews Inexplicably. Or is There an Explanation?

Guest Expert: Aggie Villanueva Are We Unintentionally in Violation? Are Amazon book and review deletions actually inexplicable? I’ve been following the controversy about Amazon deleting thousands of book reviews, even authors’ entire books, with no explanation to them other than that they are in violation of Amazon rules. See Reviews Accidentally Deleted by Amazon or […]

Got White Papers? :: How Nonfiction Authors Can Use “Nutritional Content” to Attract a Zillion Readers — Give or Take

Guest Expert: Laurel Marshfield The Da Vinci Code Model Around Christmastime, a number of years ago, I was browsing at a local Borders bookstore (now, sadly, extinct), looking for, among other things, thrillers by the mega-bestselling author, Dan Brown. A client of mine wanted to construct his thriller-in-progress in the “Brownsian” manner, using densely applied […]

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