Writing since the late 70′, Aggie Villanueva’s first novel, Chase the Wind, Thomas Nelson 1983, was published before she was 30 and her second, Rightfully Mine, from Thomas Nelson in 1986. Rightfully Mine has been republished. For more information/photos/trailers see rightfullymine. Villanueva freelanced throughout the 80s, also writing three craft columns and three software review […]
The Eighth (and Biggest) Book Marketing Mistake: Assuming Everyone Likes to Read
The following post is by Chetan Dhruve – Author of Why Your Boss is Programmed to be a Dictator If book-marketing mistakes were destructive bombs, this mistake would be the nuclear bomb. Yet, this mistake is so obvious in retrospect that it makes me want to scream. When my book first came out, I was […]
Book Marketing Mistake Number 7 – Not enough recommendations from mavens for the book
The Seven Book Marketing Mistakes That Authors Make (Part 8 of 8 ) A book is a complex product. It’s very hard for a reader to judge a book by its cover or even by flipping through a few pages. The default buying behavior is to buy based on recommendations. Most people buy based on […]
BookBuzzr Interviews Pamela Griffiths – Author of ‘Expressions of Life’
Pamela Griffiths describes herself as “As a poet living in Loxley Valley in Sheffield England, it is natural for me to write poetry about the local dialect and the local area where I live. I write my poetry to entertain people in verse.” “I have lived in Sheffield all my life and my roots are […]
Book Marketing Mistake Number 6 – Not creating the perception of demand
The Seven Book Marketing Mistakes That Authors Make (Part 7 of 8 ) Most people want to buy what everybody else is buying. Or read what everyone else is reading. Yet, the vast majority of books give out the perception that there is no demand for them. You visit the author’s Twitter page and find […]
Book Marketing Mistake Number 5 – Not repeating your story, book, name or core idea often enough
The Seven Book Marketing Mistakes That Authors Make (Part 6 of 8 ) Think about it. When was the last time you bought something on hearing about it the very first time? People are bombarded with messages everyday. Psychologists tell us that a person needs to see a particular message a minimum of 7 or […]
Book Marketing Mistake Number 4 – Being Stingy with Information About Your Book
The Seven Book Marketing Mistakes That Authors Make (Part 5 of 8 ) Let’s say you’re at a party and somebody asks you about your book. You reply by saying, “I’d tell you more, but I’d rather have you read my book and find out for yourself as my debut novel will take you very […]
Book Marketing Mistake Number 3 – Not Promoting the Personality Behind the Book
The Seven Book Marketing Mistakes That Authors Make (Part 4 of 8 ) A book is essentially a conversation between the author and the reader (with the author doing most of the talking.) If you have to spend 6 hours listening to somebody, would you not want to know a little more about the person? […]
Book Marketing Mistake Number 2 – Being a Salesperson
The Seven Book Marketing Mistakes That Authors Make (Part 3 of 8 ) The other day I was at a party when I met a serene looking man. I asked him what he did and he immediately replied that he was the author of a yoga book. His second sentence (even before he found out […]
Book Marketing Mistake Number 1 – No Tag Line for Book or Author
The Seven Book Marketing Mistakes That Authors Make (Part 2 of 8 ) Executives at Hollywood’s big movie studios typically get hundreds of movie ideas pitched to them. A couple of people wanted to get the attention of one of these studio executives. So they pitched their story as “Jaws in Space.” The movie – […]
The Seven Book Marketing Mistakes That Authors Make
The Seven Book Marketing Mistakes That Authors Make (Part 1 of 8 ) With over 400 books being published everyday, authors have a particularly big challenge when it comes to promoting a book online. As author Gayle Kelley states “The publisher’s job is to get the word out about my book…which they are doing at […]