The Book Marketing Technology Week in Review April 21 to 28

Notable blog posts, articles and happenings on the web:

  • Beverly Akerman has written an inspiring and instructive article about how to become an ebook sensation in the Globe and Mail.
  • Scott Turow, president of the Author’s Guild went on CBC News and discussed Amazon’s strategy of selling bestselling e-books at a loss to tie-up a 90% share of the e-book market. This 8 minute video is worth watching to get a handle on the kind of threat that Amazon poses to the future of the publishing industry.
  • Chris Robley wrote a great blog post providing tips to authors about using Pinterest to effectively market their books.
  • Steve Piacante recounted his experience spending $2,000 at Book Expo America (does not offer information about the results of the investment though)
  •  Lin Lacombe has done a useful guest piece on Joel Friedlander’s blog about how to shine if you ever get a chance to be on a radio interview. Her ideas would work well in a podcast interview situation also.
  • The Hunger Games Fan Festival entered the last week and is scheduled to end on April 30th.
  • The number of subscribed authors on BookBuzzr reached 8,000!





Vikram Narayan is the founder of BookBuzzr Book Marketing Technologies. Follow him on Twitter
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