Red Fire Branding: Create A Hot Personal Brand to have Customers for Life

ABOUT Liz Goodgold

Liz Goodgold
Liz Goodgold is a marketing and branding expert, speaker, and author, with more than 25 years of experience working for such major companies as Quaker Oats, Times Mirror, and Arco Oil. Currently she is Chief Nuancer and CEO of The Nuancing Group, an identity-consulting firm that helps  More...


In 'Red Fire Branding,' Liz Goodgold directs her works towards the business-to-business market to help small business owners, entrepreneurs, sales professionals, or anyone who is looking to create an indelible image. She offers quick and easy techniques that business owners can learn today and implement tomorrow by presenting readers with immediate, actionable solutions coupled with in-the-trenches insights delivered in a concise and cut-to-the-chase format. This book will spark new ideas that will drive sure-fire results. Learn the super hot secrets and blistering business concepts that have brought success to athletes, authors, consultants, newsmakers and even chefs! Discover how other entrepreneurs and executives have managed to add spice and interest to their brand while winning and keeping new customers and clients.