Guest Expert: Tony Eldridge We live in a great time to be authors. Access to readers has never been easier and barriers to promote your book are falling all the time. But as technology increases and access to information becomes more readily available, so does the responsibility of authors to make sure they use this technology […]
TGIF Book Marketing Tips: The ABC’s of Book Marketing on the Web
Guest Expert: Teresa Morrow When you are looking for something where do you look? Most likely 2 out of 3 times, the most popular answer will be the internet. And the same things goes for the readers of books. So having a concrete book marketing plan on the web is essential to increase the success of […]
Mid-Week Book Marketing Tips: The Care and Feeding of Your MySpace Page
Guest Expert: Susanna Carr Facebook dominates all social media and Twitter is growing exponentially. Authors are jumping over to these communities and ignoring their MySpace accounts. Website designers suggest a MySpace logo on your site looks antiquated. Should you delete your MySpace page? Not so fast! While activity levels are down at MySpace, your profile […]
Book Marketing Mondays: Cheap and Free Book Marketing Strategies
Guest Expert: Kelly Wilson The cheap and free book marketing strategies that I’ve accumulated over the last couple of years developed out of necessity. I had spent a year as a stay-at-home mom, figuring out how we could make ends meet on just my husband’s income. Soon I began consistently saving substantial amounts of money […]
TGIF Book Marketing Tips: Four Stages of Effectively Using Social Media to Promote Your Book
Guest Expert: Phyllis Zimbler Miller It helps to have a roadmap to follow when promoting a book, whether it is your first book or your 15th. And if you want to use social media effectively to promote your book, you need to go through some foundation stages before you even get to using social media: […]
Mid-Week Book Marketing Tips: So You’ve Written a Book. Now What?
Guest Expert: Jim Magwood I believe most of us have stories to tell: from our own lives and experiences; from things we’ve seen and heard; from dreams and ideas that just pop in on dark nights and lazy afternoons. Writing takes the courage to put ourselves down on paper where others can criticize and poke […]
Book Marketing Mondays: Your Book Marketing Plan – Who Should You Be Promoting Your Book To?
Guest Expert: Dana Lynn Smith As you write your book and develop your book marketing plan, one of the first priorities is to define your target audiences. The primary target audience for your book is the “ideal reader” that the book was written specifically for. In your book marketing plan, define the characteristics of your […]
TGIF Book Marketing Tips: Book Proposals – Seven Top Rules for Your Book Proposal
Getting Past the Arguments and Past the Gatekeepers Guest Expert: Carolyn Howard-Johnson An excerpt from the introduction of The Great First Impression Book Proposal: Everything You Need To Know To Sell Your Book in 20 Minutes or Less with seven basics to get you started. Those who haven’t learned to write a book proposal are […]
Book Marketing Mondays: How to be a successful blogger: Really Love Thy Neighbour
Guest Expert: Jo-Anne Vandermeulen The characteristics of a successful blogger are not too far off from the attributes as being an excellent teacher. I taught school for 20 years and swimming for 5 years before that. Classroom management was my strong suit…and the fact that I loved my students, they in turn…loved me back. I […]
TGIF Book Marketing Tips: Your 10 Point Website Check Up
Guest Expert: Penny C. Sansevieri So you have a website, congratulations! Now let’s make sure it’s doing what it is supposed to be doing for you. Read: selling your book or product. While websites will differ in color, layout, and target audience, there are a few things that need to remain consistent. Let’s take a […]
Book Marketing Mondays: Free Downloads For Authors
Guest Expert: Tony Eldridge One of the popular resources I have on my Marketing Tips For Authors blog is my free toys and downloads for authors list. In these lists, I compile programs that I have found and enjoy using. Best of all, they’re free! I have decided to share the list with the BookBuzzr blog […]